PR for Product Launches

Get press for your launch. Without a PR agency.

LaunchWire scans daily news, finds relevant journalists, verifies emails, and generates personalized AI pitches — so you can land coverage in minutes, not months.

Start Free Trial → See How It Works

The Difference

There's a better way to get press.

The Old Way

Hire a PR agency for $5,000+/month
Manually Google journalists one by one
Guess at email addresses
Write generic, copy-paste pitches
No idea if anyone opened your email
Weeks to build a media list

With LaunchWire

$15/month — 98% cheaper
AI scans news and surfaces relevant reporters
Hunter.io verifies emails automatically
AI generates personalized pitches per journalist
Open rate tracking on every pitch
Full media list in 60 seconds

See It In Action

Real screenshots from the app.

LaunchWire dashboard — today's scan with AI pitch angles

Dashboard — AI-powered news scanning

Pitch pipeline — track drafts to coverage

Pitch pipeline — drafts to coverage

Journalist database & email finder

Creator database — TikTok, Instagram, YouTube

Creator outreach — TikTok, Instagram, YouTube

How It Works

Four steps to coverage.

Set Keywords

Tell us your product category and the topics you want coverage on.

Find Journalists

We scan daily news and surface reporters who cover your space.

Generate Pitches

AI writes personalized pitches referencing each journalist's recent work.

Track & Follow Up

See who opened your pitch, manage your pipeline, and follow up at the right time.

Features

Everything you need to land coverage.

One tool replaces an entire PR tech stack.

📰

Daily News Scanning

Automatic keyword-based news monitoring surfaces articles and the journalists who wrote them.

📬

Email Finder & Verifier

Hunter.io integration finds and verifies journalist email addresses with confidence scoring.

🤖

AI Pitch Generator

Generate personalized, context-aware pitches that reference each journalist's recent articles.

📚

Journalist Database

Build your media list with outlet, beat, contact info, and engagement history all in one place.

📈

Pipeline Tracker

Track every pitch from draft to sent to opened to replied. Never lose track of a conversation.

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Press Kit Builder

Create a shareable press kit with your company info, assets, and key messages.

Pricing

Simple pricing. No surprises.

One plan. Everything included. 7-day free trial.

7-day free trial

LaunchWire Pro

$15/mo

or $150/year (save $30)

Unlimited keyword topics
Unlimited journalist saves
Unlimited AI pitches
Hunter.io email finder
Daily news scanning
Pitch templates
Press kit builder
CSV export
Open rate tracking
CRM export
Priority support

Start Free Trial — $15/mo →

Start Free Trial — $150/year (save $30)

No charge for 7 days. Cancel anytime before your trial ends and pay nothing.

Get Started

Stop Googling journalists.

Let LaunchWire find them, verify their email, and write your pitch — in under a minute.

Start Free Trial →

Built by DER Ventures

PR tools built for founders, not agencies.

LaunchWire is built by DER Ventures — the same team behind Flight Rights. We identify real problems in underserved markets, validate demand, and ship production-ready products fast using AI-accelerated development.

Traditional PR tools charge $5,000+/year and are designed for agencies. LaunchWire gives founders the same capability at a fraction of the cost.

The Problem

Founders need press coverage for launches but can't afford PR agencies or enterprise tools like Cision and Muck Rack.

The Solution

AI-powered journalist discovery, email verification, and personalized pitch generation — all in one tool for $15/month.

The Approach

Built with Claude Code using AI-accelerated development. From idea to production in under 30 days.